02.20.25 CALIBA Publisher News & Information

Publisher Newsletter,

CALIBA Del Mar Spring Forum, May 7, 2025. Call for Authors Submissions due March 7, 2025.
Publisher News & Information

IN THIS ISSUE

CALIBA Programs & Conferences:

Golden Poppy Awards Ceremony Hosted by Joanna Ho

Oakland Spring Forum: Call for Sponsors, Welcome Bags & Galley Tables Due Feb. 28th

Del Mar Spring Forum: Call for Authors Due Mar. 7th

Promotional Opportunities:

Summer Reading Guide Ad Submissions Due Mar. 1st

Authors & Publishers: A New Way to Advertise to Booksellers

Booksellers in the News:

Books Inc. (Alameda) featured in SFGate

Village Well Books & Coffee (Culver City) featured in Shelf Awareness

Dates and Deadlines

Bookseller Shoutouts

Bestseller Lists

Classifieds

CALIBA Currently Reading

Resources

NEW MEMBER CORNER

Welcome to CALIBA, dym books & boba! Owner: Desiree Sayarath Established: June 2024 About Our New Member: I am a first-generation Southeast Asian American woman who grew up with an intense love for reading. I wanted to serve my community with diverse books and drinks, encouraging thought and connection. I proudly run the store with my husband, Rigo, and my stepsons.

Welcome to CALIBA, dym books & boba!

Owner: Desiree Sayarath

Established: June 2024

About Our New Member: I am a first-generation Southeast Asian American woman who grew up with an intense love for reading. I wanted to serve my community with diverse books and drinks, encouraging thought and connection. I proudly run the store with my husband, Rigo, and my stepsons. 

LA WILDFIRES UPDATE

The fires are contained, but the work to rebuild continues. We will continue to update the LA Wildfires Mutual Aid Google document to share ways that you can support bookstores affected by the fires. You can find this document plus resources for booksellers affected by the fire on the CALIBA LA Fires Resource page.

CALIBA STAFF

Hannah Walcher

Executive Director

hannah@caliballiance.org

Valentina Moberg

Operations Manager

valentina@caliballiance.org

Alecia Reddick

Supporting Staff

alecia@caliballiance.org

HOUSEKEEPING

UPDATE YOUR RECORDS WITH OUR NEW BANK INFO

Please update your payment records as we’ve switched to

US Bank. If you need more info to update your records please email Valentina.

CALIBA PROGRAMS & CONFERENCES

THE VOTES ARE IN. GOLDEN POPPY AWARDS CEREMONY HOSTED BY JOANNA HO

THE VOTES ARE IN. GOLDEN POPPY AWARDS CEREMONY HOSTED BY JOANNA HO

We are excited to announce that award-winning author Joanna Ho will be hosting the Golden Poppy Awards Ceremony. Tune in on Thursday, March 6th to watch the announcement and meet the winners. Register now!

Promote the Golden Poppy Awards:

If you’re interested in donating via your publisher or a sponsorship for the Golden Poppy Ceremony, reach out

to Hannah.

CALIBA Spring Forums

*DUE FEB. 28TH* OAKLAND SPRING FORUM: CALL FOR SPONSORS, WELCOME BAGS & GALLEY TABLES

CALIBA is returning to the Oakland Asian Cultural Center, April 1st, for a day of lively conversation, education, rep picks, and networking.

*DUE MARCH 7TH* DEL MAR SPRING FORUM: CALL FOR AUTHORS

CALIBA will be at the Hilton Garden Inn San Diego Del Mar, May 7th, for a day of lively conversation, education, rep picks, and networking.

Click here for more info about the Spring Forums.

Questions? Email Hannah.

PROMOTIONAL OPPORTUNITIES

Get your books in front of the most reliable influencers: California's Independent Booksellers

SUMMER READING GUIDE AD SUBMISSIONS DUE MARCH 1ST

Curated Print & Digital Catalogs

Have you submitted your titles? Get your books in the essential summer reading catalog of 2025 by March 1st. Limited availability—reserve ad space now!

Bonus: all print ads include a free digital catalog ads.

Questions? Contact Suzanne Shoger

This year's beautiful cover is from Zoé de Las Cases' Paris Colouring Book from Octopus Books/Hachette.

CALIBA Social Media Promotions Example Gif

AUTHORS & PUBLISHERS:

A NEW WAY TO ADVERTISE

TO BOOKSELLERS

Our booksellers have requested a new way to feature your books as part of their social media marketing.

Check out March and April's themes below. Have the perfect book for the social media dates

Submit your books today!

March themes:

  • March 14: Holi
  • March 18: March Madness
  • March 21: World Poetry Day

April themes:

  • April 2: International Children's Book Day
  • April 6: California Poppy Day
  • April 22: Earth Day
Now through March: $100 Off CALIBA Banner Promotion. Homepage Banner, originally $650, now $550. Newsletter Banner, originally $625, now $525.

BOOKSELLERS IN THE NEWS

Image: Tracey Gee (front, kneeling) was in conversation with her editor, Grace P. Cho at Village Well Books & Coffee.

Books Inc. Store Thrives Through Community In Face Of Chain's Economic Troubles (SFGate)

Village Well Books & Coffee in Culver City, hosted the launch of Tracey Gee's The Magic of Knowing What You Want (Shelf Awareness)

Image: Tracey Gee (front, kneeling) was in conversation with her editor, Grace P. Cho at Village Well Books & Coffee.

MARK YOUR CALENDAR

February: Black History Month / Choose Black-Owned Business Month (AMIBA)

February 23-26: Winter Institute 2025

February 28: Deadline for Oakland Spring Forum: Sponsorship & Promotional Opportunities

March: Indie Press Month 2025

March 1: Deadline to Reserve Ad Space in Our 2024 Summer Reading Guide

March 3: Oakland Spring Forum Schedule Live on CALIBA Site

March 6 @ 7pm PST: 2024 Golden Poppy Awards Vitural Ceremony - Winners Announced

March 7: Deadline for Del Mar Spring Forum: Call for Authors

March 21: Deadline for Del Mar Spring Forum: Submit Rep Picks Form

March 31: Deadline for Del Mar Spring Forum: Sponsorship & Promotional Opportunities

April 1: Spring Forum @ Oakland Asian Cultural Center, Hotel link is open!

April 26: Independent Bookstore Day

May 5-11: Children's Book Week

May 7: Spring Forum @ Hilton Garden Inn San Diego/Del Mar, Hotel link is open! 

September 17-18: Fall Fest @ South San Francisco Conference Center, Hotel link is open!

The Golden Poppy Wildfire Fundraiser for Binc: Help SoCal Booksellers Rebuild
CALIBA Bookseller Shoutouts
1 - Octavia’s Bookshelf, in Pasadena, is two years old! Happy Birthday! 🥳 2 - Womb House Books, in Oakland, is celebrating Audre Lorde and Toni Morrison’s birthdays for a month with a 30% off Sale! 🎂 3 - Laguna Beach Books, display is showing off some recent book releases to celebrate Black History Month. 🖤 4 - Tía Chucha's Centro Cultural, in Sylmar, has curated a list of book recommendations on Immigration. 🫶 5 - Judging by the Cover, in Fresno, is hosting their first Oscar Wilde Lookalike Contest. The lookalike contests are getting better and better. 🌈 6 - Old Capitol Books, in Monterey, is back again with their “Third Friday, Third Space” party for book lovers. 📖 7 - Ruby’s Books, in Folsom, is looking for more young readers to join their Junior Book Club. 📚 8 - Casita Bookstore, in Long Beach, hosted their first “Bouquet and Book Swap”. 💐  Don't forget to follow CALIBA @caliba_20!

1 - Octavia’s Bookshelf, in Pasadena, is two years old! Happy Birthday! 🥳

2 - Womb House Books, in Oakland, is celebrating Audre Lorde and Toni Morrison’s birthdays for a month with a 30% off Sale! 🎂

3 - Laguna Beach Books, display is showing off some recent book releases to celebrate Black History Month. 🖤

4 - Tía Chucha's Centro Cultural, in Sylmar, has curated a list of book recommendations on

Immigration. 🫶

5 - Judging by the Cover, in Fresno, is hosting their first Oscar Wilde Lookalike Contest. The lookalike contests are getting better and better. 🌈

6 - Old Capitol Books, in Monterey, is back again with their “Third Friday, Third Space” party for book lovers. 📖

7 - Ruby’s Books, in Folsom, is looking for more young readers to join their Junior Book Club. 📚

8 - Casita Bookstore, in Long Beach, hosted their first “Bouquet and Book Swap”. 💐

Don't forget to follow CALIBA @caliba_20!

BESTSELLER LISTS

Click here for the Los Angeles Times & Southern California Independent Bookstore Bestseller List

Click here for the San Francisco Chronicle & Northern California Independent Bookstore Bestseller List

CLASSIFIEDS

For a complete list, visit our classifieds

CALIBA CURRENTLY READING

Alecia

Supporting Staff

The Love Lyric by Kristina Forest

The Love Lyric

Kristina Forest

9780593817100

Hannah

Executive Director

The Fifth Season by N.K. Jemisin

The Fifth Season

N.K. Jemisin

9780316229296

Valentina

Operations Manager

Witchcraft for Wayward Girls by Grady Hendrix

Witchcraft for Wayward Girls

Grady Hendrix

9780593818183

Resources

Click here for a complete list.

become a member _2_.png

Hannah Walcher, Executive Director

Livermore CA 94550

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